Problem:
Every day 244 million Americans consume more than 378 million gallons of gas. Most of us are blissfully unaware of our gasoline consumption — or for that matter, how gas is produced, or its relative cost around the world. We may wish to make ourselves less dependent on oil, but to do that, we must first understand some basic facts.

Objective:
The goal of this project was to create both print-based and kinetic presentations that allows consumers to make informed decisions concerning their gasoline consumption. The average American drives 12,000 miles per year and uses approximately 533 gallons of gas — that’s the highest rate of use in the world. Possible strategies for changing our gluttonous behavior are provided.

Credits:
Information design and motion graphics projects by Matthew Pasternack, Visual Communication Design major, Department of Design, The Ohio State University. R. Brian Stone, faculty advisor. Music by Eric Irvin, voice over by Caleb Noel.

Please view the motion graphics piece at http://vimeo.com/12465823 (a link to the project is provided directly below).