Press Kit

About The Living Principles

Welcome and thanks for helping us spread the word about The Living Principles! Feel free to use any of
these assets to help us promote our community and framework, and don’t hesitate to contact us for further
information.

Short description

The Living Principles for Design framework aims to clarify the multiple,
interrelated dimensions of sustainability and guide purposeful action in
everyday design and business practice. Drawing from decades of collective
wisdom, theory and results, the framework weaves environmental, social,
economic and cultural sustainability into an actionable, integrated approach
that can be consistently communicated to designers, business leaders,
educators, and the public.

Originally conceived through AIGA, and presented by Mohawk Fine Papers,
The Living Principles are endorsed by many global organizations, including
the Cumulus, Design Ignites Change, Design Management Institute (DMI),
GDC Ontario, Industrial Designers Society of America (IDSA), o2 Global
Network, Organic Exchange, The Society of Graphic Designers of Canada,
and Winterhouse Institute.

Full description

The Living Principles for Design aim to guide purposeful action, celebrating
and popularizing the efforts of those who use design thinking to create
positive cultural change.

Drawing from decades of collective wisdom, theory and results, The Living
Principles framework weaves environmental, social, economic, and cultural
sustainability into an actionable, integrated approach that can be consistently
communicated to designers, business leaders, educators, and the public.

These principles are truly living: our collective success is dependent on the
active involvement of partners, ambassadors, educators, studios and curious
individuals who come together to move the conversation—and the industry-
forward.

The Living Principles website is the place where we co-create, share and
showcase best practices, tools, stories and ideas for enabling sustainable
action across all design disciplines.

Originally conceived through AIGA, and presented by Mohawk Fine Papers,
The Living Principles are endorsed by many global organizations, including
the Cumulus, Design Ignites Change, Design Management Institute (DMI),
GDC Ontario, Industrial Designers Society of America (IDSA), o2 Global
Network, Organic Exchange, The Society of Graphic Designers of Canada,
and Winterhouse Institute.

It’s creative action for collective good.

URL www.LivingPrinciples.org
Social media links Living Principles Facebook fan page | @LPforDesign on Twitter
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