Rachel Martin @rachel ?
Editorial DirectorRachel Martin is Principal of Rachel Martin Design, a sustainable and socially responsible collaborative design studio in Charlotte, NC. As an avid do-gooder and advocate for sustainability, Rachel collaborates with socially conscious leaders on a national level in design, marketing, packaging, product innovation, web development, architecture and more. She believes designers have the power to lead the way in communicating the importance of positive social and ecological responsible messages and implements these values into her projects and everyday life.
Rachel is the VP of Sustainability for the Charlotte chapter of AIGA, the nation's largest and oldest professional design association, an Editorial Director for The Living Principles, Advisory Board for Green Drinks Charlotte, an adopter of the Designers Accord and a member of the Design Can Change, DESIGN 21, GOOD and Re-nourish communities. Rachel also serves on the Charlotte Regional Environmental Network (CREN) working with leaders of each environmental organization in Charlotte. She has helped launch AIGA Charlotte’s Eat Your Greens event series and the Design for Good Poster Initiative to educate designers to be more sustainable and socially responsible in their design work.
Rachel Martin's Website:
http://www.rachelmartindesign.com/
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Rachel Martin wrote a new blog post: AIGA Charlotte Get Out the Vote Pop-Up Poster and Video Show 3 weeks ago · View
Back in April, AIGA Charlotte hosted a Kickoff Event for AIGA’s Get Out the Vote campaign which invites designers to create nonpartisan posters and videos that inspire the American public to participate in the electoral process and vote in the 2012 general election. We’ve rounded up those submissions from local Charlotte area designers and created a Get Out [...]
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Rachel Martin wrote a new blog post: Get Out the Vote 3 weeks ago · View
AIGA members, you’re invited to create nonpartisan posters and videos that inspire the American public to participate in the electoral process and vote in this year’s general election. AIGA’s Get Out the Vote 2012 campaign, an AIGA Design for Democracy initiative, enables designers to engage in the public arena by contributing to a coordinated voter mobilization campaign. [...]
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Rachel Martin wrote a new blog post: Business Perspectives For Creative Leaders Connecticut 3 weeks ago · View
Presented by AIGA and Yale School of Management New Haven, Connecticut Developed by Yale School of Management and AIGA, “Business Perspectives for Creative Leaders” uses case studies, lectures, hands-on activities and team-building exercises to give creative leaders a more complete understanding of business and design through the eyes of business executives (i.e., clients), giving participants a truly unique [...]
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Rachel Martin wrote a new blog post: Gain: AIGA Design for Social Value Conferenc 3 weeks ago · View
To be relevant in today’s economy, businesses must think about more than just their bottom line. At “Gain: AIGA Design for Social Value Conference” you’ll hear design, business and social innovation leaders from a variety of industries share their visionary approaches to creating social value. Presenters will demonstrate the broadening role design plays in institutional strategy, [...]
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Rachel Martin wrote a new blog post: Innovations in Organics Food Waste Recycling 4 weeks ago · View
Yard waste and food scraps make up about 27 percent of municipal solid waste, according to the U.S. Environmental Protection Agency, one of the largest portions of most cities’ waste stream. A growing number of cities have put waste-diversion goals into place — as much as 90 percent of food-waste diversion, in some jurisdictions. Cities from [...]
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Rachel Martin wrote a new blog post: Eat Your Greens: Let’s Do Lunch! 3 months, 2 weeks ago · View
Join AIGA Charlotte for a delicious vegetarian lunch at Fern, Flavors From The Garden with fellow environmentally-conscious designers. We’ll lightly discuss The Living Principles’ four streams of sustainability, AIGA’s Design for Good and other issues that matter in our community where design can create positive change. This will be a casual lunch to meet other like-minded creatives [...]
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Rachel Martin wrote a new blog post: Design for Good Poster Show at The Art Institue of Charlotte 3 months, 2 weeks ago · View
The Guinan Gallery at The Art Institute of Charlotte hosts the AIGA Charlotte Design for Good Poster show! This exhibit is the result of Charlotte’s design community creating posters to inspire positive change in our growing city. This initiative provides an opportunity for designers to meet local nonprofits behind environmental and social issues, develop partnerships and [...]
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Rachel Martin wrote a new blog post: Speakers 4 months ago · View
Below is a list of suggested speakers for sustainability-related events. Please use this list as a resource and consider using speakers who are local or regional to reduce carbon emissions and save on travel costs for your event. Jim Ales, Monterey Bay Aquarium Marc Alt, Marc Alt + Partners Rolan Atwood, Director of Community Relations, American Apparel Eric Benson, Partner, Outreach Lead, Re-nourish Janine Benyus, Founder, Biomimicry [...]
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Rachel Martin wrote a new blog post: Design for Good Poster Initiative Gallery Show 7 months, 3 weeks ago · View
Calling all do-gooders! Join AIGA Charlotte for the Design for Good Poster Show November 4th at Dialect Gallery to celebrate how design can ignite positive change in the community! AIGA Charlotte launched it’s Design for Good Poster Initiative , back in September, by challenging designers to create a poster that will inform Charlotte area citizens about environmental and social [...]
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Rachel Martin wrote a new blog post: Design for Good Poster Initiative Launch 8 months ago · View
Design for Good is an AIGA initiative that employs the power of creativity and design to improve the human experience culturally, socially, environmentally and economically. It aims to channel designers, and their creative talent, toward community needs and demonstrate how design and design thinking can make a difference. For our next AIGA Charlotte event, the Design for [...]
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Rachel Martin wrote a new blog post: Eat Your Greens: Think Tank 10 months, 1 week ago · View
Have you ever wanted to incorporate sustainable design into a project but didn’t know how or where to begin? Are you curious about what kinds of criteria make up a certified sustainable design and/or product? Do you want to learn techniques that you can implement in your daily design life and process? Then join us [...]
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Rachel Martin wrote a new blog post: Green Building Focus Conference and Expo 1 year, 1 month ago · View
Green Building Focus is pleased to announce the East Coast Regional Green Building Focus Conference & EXPO will be hosted in Charlotte, North Carolina on April 20th – 21st, 2011. Over the course of two days, the world’s top professional experts, leading researchers and most respected educators will gather at the Charlotte Convention Center to engage [...]
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Rachel Martin wrote a new blog post: Trashed: Movie Screening 1 year, 1 month ago · View
Green Drinks Charlotte, Sierra Club Central Piedmont Group and the Charlotte Green Team will be hosting a FREE screening of Trashed at the Belk® High Octane Theatre inside the NASCAR Hall of Fame. The movie investigates the garbage business, one of the fastest growing industries in North America, and examines the American waste stream, how it’s [...]
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Rachel Martin wrote a new blog post: Ann Willoughby Introduces The Living Principles 1 year, 1 month ago · View
Join us as Ann Willoughby, President and Chief Creative Officer of Willoughby Design, introduces our Charlotte chapter to The Living Principles, a framework that aims to clarify the multiple, interrelated dimensions of sustainability and guide purposeful action in everyday design and business practice. Drawing from decades of collective wisdom, theory and results, the framework weaves environmental, [...]
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Rachel Martin wrote a new blog post: Eat Your Greens with Ann Willoughby 1 year, 1 month ago · View
Join us at Uptown’s Harvest Moon Grille with Ann Willoughy, President and Chief Creative Officer of Willoughby Design. We’ll have an intimate roundtable discussion with Ann about her deep knowledge of sustainability and design while enjoying a farm-to-fork lunch with food that’s in season and obtained from small independently-owned farms within a 100 mile radius. Cost: This [...]
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Rachel Martin wrote a new blog post: Spring Printer Tour 1 year, 1 month ago · View
You design a killer brochure, you prep it and sent it off, and a week later you are holding the beautiful finished piece. But did you think about using recycled paper or how much paper got wasted with the run? Did you think about what type of inks were used, how much ink waste was produced [...]
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Rachel Martin wrote a new blog post: Eat Your Greens :: Let’s Do Lunch! 1 year, 3 months ago · View
Let’s Do Lunch and Design for a More Sustainable World Join AIGA Charlotte for the first Eat Your Greens of 2011. Come have lunch and mingle with fellow environmentally conscious creatives and participate in an open discussion about integrating sustainable design solutions into our projects and everyday lives, making better design resource choices and using our skills [...]
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Rachel Martin posted on the forum topic Best Practices for Digital Design in the group Digital Sustainability: 1 year, 7 months ago · View
As I mentioned before in the other Green Hosting post: CO2Stats.com (found under Resources) is a great way to calculate your website’s environmental footprint and finds ways to make your site more energy-efficient and automatically purchases renewable energy to make it carbon neutral. Also, Don Carli’s White paper: Print vs. Digital Media: False Dilemmas and [...]
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Rachel Martin posted on the forum topic Green Web Hosting? in the group Digital Sustainability: 1 year, 7 months ago · View
Great question Gage. I often wonder about a lot of these so-called green web hosting companies as well. One company that brings an effective component to your website is CO2Stats.com. It’s a web badge that calculates your website’s environmental footprint and finds ways to make your site more energy-efficient, automatically purchases renewable energy to make [...]
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Rachel Martin joined the group Digital Sustainability 1 year, 7 months ago · View
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